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Category Archives: Client spotlight

Honor offers Spring 2013 collection for presale

Posted by Pixafy

Resort 2013

Our friends at Honor have launched their Spring 2013 collection for presale on the Honor online store.  Pixafy constructed Honor’s online store on a customized version of Magento with designs provided by RoAndCo.

Honor, founded by Giovanna Randall, has quickly built a name for itself over the past few years, earning a reputation of designing quality, elegant fashions that have earned plaudits from fashion critics and support from celebrities that wear the line. The Spring 2013 collection continues the company’s ethos of fashion that infuses a heritage of fearless women, both past and present.

Browse the new collection by visiting their recently refreshed online store.  If you’re in New York, you can also visit their physical store.

L’Etoile Sport looks back at women’s tennis fashion

Posted by Pixafy

Our friends at L’Etoile Sport have pieced together a beautiful infographic showing how tennis fashion for women has evolved over the years.  L’Etoile is taking the game a step further, creating some amazing looks that you’re sure to love.  See the infographic after the jump, and be sure to check out L’Etoile Sport’s tennis collection, as well as their new golf collection. (more…)

Pixafy client Melanie Dunea serves up fundraiser for Sandy victims

Posted by Joshua O'Connell

Melanie Dunea, the creator, author and photographer for the My Last Supper book series and website, was deeply affected by the effects of Superstorm Sandy.  She volunteered her time to document some of the amazing work the Food Bank of New York City does.  But she decided to take things a step further. (more…)

TopDog invites you to a food fight

Posted by Pixafy

Top Dog Food Fight

Social media has certainly transformed the Internet, and sites are increasingly calling on the power of social to introduce some really cool websites. But one of the most intriguing, and most fun for us, is the recently launched TopDog. The site presents a series of competitions, each with prizes to the winner, and takes the standard concept of voting for your favorites to a whole new level.

For Thanksgiving, the site has launched a “Food Fight” competition, where people can submit and boost their kitchen creativity for the chance to win a $500 Whole Foods gift card. Users can upload a photo of their most delicious dish, and other users of the site are able to vote for that dish by boosting it, and a leaderboard shows how you’re doing amongst friends and the Internet at large.

The Thanksgiving competition runs through Dec. 12, 2012, but don’t worry if you don’t make it in time – TopDog launches new competitions regularly!

Pixafy has enjoyed developing the technology for TopDog with their team, integrating Facebook social features and creating a platform that allows for easy rollouts of new competitions. We encourage you to participate by submitting your photo and boosting others by visiting TopDog!

Pixafy announces launch of Nobel Biocare eCommerce solution, built on a customized B2B Magento Enterprise platform

Posted by Pixafy

Pixafy, a New York-based web development and technology company, is pleased to announce the successful rollout of the first phase of Nobel Biocare’s updated eCommerce solution, with the launch of their U.S. store on August 8.  Additional countries are slated to go live beginning this fall. (more…)

Serious Wonder relaunches with Pixafy!

Posted by Pixafy

One of our longer-term clients has been Serious Wonder, a progressive, futuristic site headed by founder Gray Scott that looks at all sorts of topics.  The centerpiece is a regular radio show that Gray conducts with authors and other notable figures, available in full to subscribers or in part to all visitors.  There’s also a curiosities section, with content curated by a growing number of authors, and a video section of both original and third-party content.

A year ago, Pixafy launched the original site on Joomla.  As the site grew, a need for a more flexible platform became obvious, and we recently rebuilt the site on WordPress to allow for simpler multi-author features, a more modern setup with growth in mind, and simpler workflows to allow for easier posting of content. A refreshed design came with it, which aimed to make the site cleaner and putting the content front and center.  Finally, audio is served from a better source, and subscribers can now download audio so they can listen while on the go!

Check out Serious Wonder and open your mind; you’ll find a lot to think about!

An enthusiastic launch for Sugarpova

Posted by Pixafy

Last week Sugarpova launched to an enthusiastic welcome, garnering all sorts of press mentions.  Among the more high-profile ones were USA Today, which shared a bit of the behind the scenes, appearances on CBS This Morning and Late Night with Jimmy Fallon, and numerous blog posts.

Red Antler‘s stellar branding efforts were also noticed by Business Insider, in an article cross-posted at Yahoo!, that also mentioned Pixafy’s work in building Sugarpova’s site in Magento and WordPress, while also tying in Facebook Events directly into the site.

Sugarpova was one of the first clients to launch in our new Boston data center, which was more than ready for the throngs of fans checking out the site.  The site remained fast and stable throughout the high-profile launch, a testament to Pixafy’s mission to fortify sites to withstand the traffic spikes that happen.

Sugarpova makes its debut

Posted by Pixafy

When Maria Sharapova decided to branch out, she literally put her money where her mouth is, and it’s causing quite a racket.

Today, as Maria’s tech partner, we launched Sugarpova, working in tandem with our good friends at Red Antler for a timed launch to build and maximize the buzz around her innovative line of premium gummy candies.

Sugarpova promises to bring a fun and playful side to how we look at sweets, and the site fulfills on that promise. With Magento and WordPress as the building blocks, Pixafy prepped Sugarpova at a breakneck pace to meet the launch.

It’s an ace for Maria, and the net result is a delicious product you will love. Check out the live Sugarpova site, and while you’re there, be sure to order some tasty sweets!

Pretty Please Nail Polish

Posted by Pixafy

Searching for a nail polish that suits your style can be tough. Have you ever thought to yourself, “Why can’t I just create my own?” Pretty Please, our latest client to launch their site, allows you to pick your nail color and give it any name you want.

Whether it’s for your bachelorette party, a gift or just because, this creation will add a touch of creativity to any occasion. Sara Ricklen (the company’s Founder and Chief Polish Officer) has an eye for color, design, drawing and fashion.  You can pick your color, and give it a personal name that reflects your style, a fun touch that puts a new spin on nail polish.

By creating your very own nail polish you and add a touch of style and flair that represents you! Check out Pretty Please to create your own!

SusieCakes

Posted by Pixafy

At Pixafy, we really believe in the fact that hand-crafted products come with a lot of love and caring that make them special.  That’s how we build our sites, and in the food world, we’ve found a kindred spirit in SusieCakes.

Founder Susan Sarich founded a business on time-tested family recipes, crafted with tender loving care, and has built a small chain of bakeries on the west coast with a fervently devoted following.  Her company’s growing, and Pixafy is there to help her with her web technology needs.

Pixafy helped SusieCakes launch its online store a year ago, providing delivery within reach of SusieCakes’ stores as well as in-store pickup.  As SusieCakes has expanded in the physical world, we’ve helped keep the site current in the digital world, expanding the offerings to more people.

If you’re in California, be sure to stop by one of their stores or place an order.  You won’t be disappointed!