
Pixafy is thrilled to introduce guest blogs to our site. If you love our posts and think you have a must-read topic to contribute, please drop us a line!
The following post is by Justin Butlion, Content and Social Marketing Manager at Yotpo.
The eCommerce industry, like every other industry online, has been shaken up by the socialization of the web and the explosion in smart phone adoption across the world. The industry as a whole has benefited from the billion or so people that have connected online in the last 5 years but overall has been slow to integrate and leverage the numerous social tools and networks available. In this post I will focus on this hesitation and make an argument for why those that decide to adopt social commerce principles will be around to tell the story, and welcome in a new era, where social commerce becomes the eCommerce standard. (more…)

Gee-Gee is the latest addition to the Pixafy team, bringing a diverse set of skills in a number of important areas, such as social media, partnerships and marketing. She answered our interview questions as she was settling into the job.
Q: Where are you originally from? Do you still have family there? Do you have any siblings? If so, what do they do?
I was born and raised in New York City. Most of my family live in NYC and Brooklyn. I don’t have any brothers or sisters, but I do have several cousins who are just like siblings! Growing up, three of them were boys I frequently went toe-to-toe with (and occasionally bested!) on all kinds of nerdery, including various (now-retro) games. (more…)

Social media has certainly transformed the Internet, and sites are increasingly calling on the power of social to introduce some really cool websites. But one of the most intriguing, and most fun for us, is the recently launched TopDog. The site presents a series of competitions, each with prizes to the winner, and takes the standard concept of voting for your favorites to a whole new level.
For Thanksgiving, the site has launched a “Food Fight” competition, where people can submit and boost their kitchen creativity for the chance to win a $500 Whole Foods gift card. Users can upload a photo of their most delicious dish, and other users of the site are able to vote for that dish by boosting it, and a leaderboard shows how you’re doing amongst friends and the Internet at large.
The Thanksgiving competition runs through Dec. 12, 2012, but don’t worry if you don’t make it in time – TopDog launches new competitions regularly!
Pixafy has enjoyed developing the technology for TopDog with their team, integrating Facebook social features and creating a platform that allows for easy rollouts of new competitions. We encourage you to participate by submitting your photo and boosting others by visiting TopDog!

Who would have known that you could schedule things on Facebook that weren’t parties? Before coming to Pixafy, I had no idea that I could schedule Facebook status updates for future posting. This would have helped me out when I wanted to come up with a witty status while I was out drinking with my friends but couldn’t type out my words correctly. Oh social media, the things you have taught me! (more…)