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Tag Archives: website

Welcome to our new site!

Posted by Joshua O'Connell

Two years ago, Pixafy launched a new site with branding and design provided by our great partner Red Antler. At the time, Pixafy was still relatively new, and we had less employees and completed projects to tout. That’s certainly changed, and with our plans to appear at the Magento Imagine eCommerce conference, it was time for a refresher. (more…)

9 common mistakes developers make in WordPress

Posted by Pixafy

Common WordPress mistakes

Having done dozens of projects on the WordPress platform, we’ve learned a lot along the way about best practices from which others could benefit.  Here are tips, culled from our team, of common mistakes to avoid when developing in WordPress:

(more…)

10 ways to break a mental block

Posted by Pixafy

When working as a front-end developer or an engineer, hitting a mental block can be one of the most frustrating parts of the job.  Still, no matter how much you want to avoid it, sometimes it can’t be helped.

So how do you get past it?  We asked our team to offer their suggestions, and we developed this list of 10 suggestions: (more…)

A ‘Grand’ way to photograph our team

Posted by Pixafy


A photo from our October 2012 photoshoot at Grand Central.  Seen from left: Christopher Deneen, Jason Alpert, Eric DiPalma, Sean Buddy, Raechel Boston, Caroline Gabriel and Tariq Chaudhry.

As part of the photoshoot we completed earlier this year, we decided to herald our New York location by bringing the staff to Grand Central Terminal to take pictures. It was a fun process, with photographer Megan McGory capturing everyone individually and in groups, as well as a few portrait-style shots of some of the team, such as president Uri Foox.  It was a fun way to break up the shoot and bring a bit of New York into the company photos!

We’ve put up a Facebook album featuring a few of the shots, and we’ve updated photos here and there (including a couple of the other Grand Central shots on previous blog posts); look for an updated staff page, coming soon, which will feature the photos we took during the shoot!

Our second company photo shoot!

Posted by Pixafy


The Pixafy staff as of October 2012.

When Pixafy was first launching its rebranded website in April of 2011, our friends at Red Antler (who were designing the site) came in and photographed the team, all nine of us at that time, to illustrate the site and showcase our staff.  A bit’s changed since then: Uri no longer wears glasses, we’ve moved to a new office, and our staff is now nearly 25.  The time was ripe to rephotograph the team. (more…)

An enthusiastic launch for Sugarpova

Posted by Pixafy

Last week Sugarpova launched to an enthusiastic welcome, garnering all sorts of press mentions.  Among the more high-profile ones were USA Today, which shared a bit of the behind the scenes, appearances on CBS This Morning and Late Night with Jimmy Fallon, and numerous blog posts.

Red Antler‘s stellar branding efforts were also noticed by Business Insider, in an article cross-posted at Yahoo!, that also mentioned Pixafy’s work in building Sugarpova’s site in Magento and WordPress, while also tying in Facebook Events directly into the site.

Sugarpova was one of the first clients to launch in our new Boston data center, which was more than ready for the throngs of fans checking out the site.  The site remained fast and stable throughout the high-profile launch, a testament to Pixafy’s mission to fortify sites to withstand the traffic spikes that happen.

Get in sync with asynchronous loading

Posted by Joshua O'Connell

Part of the obsession with building a great web site is that it’s fast. When you go to sites like Facebook, part of the marvel of it is that everything appears so quickly and seamlessly.  So when you do something like add advertisements or widgets to your site, it becomes a real drag when your previously zippy pages now take forever to load. The stakes are high: with each second a page takes to render, the number of people who abandon visiting your site increases. (more…)

Am I your type?

Posted by Joshua O'Connell

Internet memes have popped up deriding the use of Comic Sans on signs and business documents.  The Impact font has taken on additional life powering Lolcat images (including the iconic “I Can Haz Cheezburger”) and other such amusements.  Steve Jobs was recognized as being obsessed with typography, and many believe that his attention to type as a critical detail is one of the reasons why Apple-designed interfaces are so clean and beautiful. (more…)

Tips on building a simple website

Posted by Pixafy

Websites can range the gamut from really simple, informative pages to incredibly complex, feature-rich sites.  While we specialize in the latter, we know that many people succeed with a site that relies on more off-the-shelf pieces.  If you fall into that camp, or are a bit of a do-it-yourselfer, here are some tips to building a site for yourself, culled from our office in regards to a question from Twitter follower William Pasternak: (more…)

Interview with Pixafy Digital Interface Developer Khalid Saleem

Posted by Khalid Saleem

Q:  Where are you originally from?  Do you still have family there?  Do you have any siblings?  If so, what do they do?  Any significant/insignificant others?  Pets? 

I am originally from Afghanistan. Yes, the breaking news country! But seriously, we have many technology geeks. I used to work in the United Nations with a group of people who were not only making websites, but working more on the nationwide technology policies, laws and how it should govern. There were some real experts on developing country wide Information and Communication technology infrastructure. That was a great experience.

My family lives in Pakistan and hopefully soon they will be in the US as well.

My apartment is too small for keeping a pet and my son all together :O), I would love to have a hamster for my son, but that’s where my wife permission comes in as well, so let’s forget it. (more…)