ecommerce-erp-integration
Shopify

End-to-End Ecommerce in a Box: A look at Our Turnkey Solution

Posted by Pixafy Team

Small and mid-sized businesses face a difficult road moving ahead. Changing customer expectations are pushing them to offer their products and services online, across a variety of devices and commerce channels. However, moving online forces smaller merchants to compete directly with the industry giants that dominate the ecommerce space. This forces organizations to grapple with a difficult reality: they must go online, but often lack the systems necessary to stand out in the crowded market.

We’re here to help. At Pixafy, we work with our partner Net at Work to create innovate ecommerce experiences that help brands differentiate themselves online and achieve their brand goals. In particular, we aim to simplify the ecommerce experience, providing the technology, design and strategic expertise companies need to get ahead. We’re always working to make creating powerful shopping experiences easier, and our new solution takes simplicity to another level.

We’ve launched what amounts to an ecommerce in a box solution that integrates the Shopify platform with Quickbooks to empower brands to get a high-quality site up and running and support efficient, profitable operations. We recently held a webinar highlighting why brands need such a package and what the solution can offer. Here are a few highlights:

Learn about our other ERP/Accounting (Sage, NetSuite, SAP) integrations with Shopify.

The challenges facing small retailers

In many cases, retailers trying to launch their ecommerce business end up overwhelmed by the demands that come with managing a website. Companies may start with a good base of products, market awareness and messaging, but this foundation isn’t enough to ensure success. Instead, organizations must create a positive user experience through engage design, support for use on any device, personalized site elements, convenience and security.

“Organizations need to integrate their front end web platform with their back end data and financial management systems.”

With a positive user experience in place online, businesses can progress to establishing system and data readiness, processes that incorporate everything from figuring out order fulfillment to developing processes around recording direct expenses associated with ecommerce.

Brands must manage all of these processes with the resource and digital expertise limitations common in small business settings.

With so many tasks at hand, organizations need to integrate their front end web platform with their back end data and financial management systems. Shopify stands out as uniquely well suited to helping retailers create unique, powerful sites in an efficient, easy-to-use way. At the same time, Quickbooks has long been a staple of the SMB sector. By integrating the two in our turnkey solution, we’re offering retailers the blend of power, convenience and familiarity they need.

The importance of a robust solution from day one

You may be thinking that a fully integrated ecommerce platform isn’t really what you need right now. It’s reasonable to think you just need a website where you can sell goods, then you can easily enter that data into your existing accounting systems. These manual processes can lead to errors and ecommerce limitations that only escalate over time, and it is almost always more expensive to fix broken processes and technologies later down the line than it is to go all-in from day one.

Our turnkey platform with Shopify and Quickbooks provides reporting, inventory management, reporting, accounting process management and administrative support all in one place. It even helps you apply sales tax appropriately. All told, this ecommerce-in-a-box system checks the boxes you need to run an ecommerce business all in one place, laying the foundation for ongoing, sustainable success.

Don’t let a minimal entry into ecommerce limit your long-term growth. Instead, build out the infrastructure you need from the start and be prepared to sustain your expansion over time.
Getting the help you need

Of course, technology isn’t the only ingredient businesses need when getting started in ecommerce. In many cases, brands just getting their feet wet in the space can find themselves overwhelmed by the amount of information they have to process and the number of decisions they need to make. Learning from the experiences of industry experts can be vital in finding success, and our solution keeps that in mind.

“eCommerce experiences that work well on mobile provide a user experience edge.”

We’ve created best practice modules within our ecommerce-in-a-box system, allowing organizations to take advantage of our expertise as they make choices, configure their sites and establish their processes. By aligning the technology with the expert insights, businesses can not only create optimal practices in the first place, but also enforce them on a day-to-day basis.

Don’t be intimidated by ecommerce

Launching an online presence is a big decision, but it doesn’t have to be overwhelming. Don’t let the headlines about data breaches and device diversity scare you away. Instead, look at these challenges as opportunities. Brands that offer security stand out. Ecommerce experiences that work well on mobile provide a user experience edge. Our Shopify and Quickbooks integration solution lets you simplify the technology side of the ecommerce situation. Learn more by checking out the entire webinar here.

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