Novo Surgical Case Study


Technology Used

PHP, Apache, MySQL, Magento, Sage 100, In-Synch Sage 100 Extension

Pixafy Services Used

Full-Lifecycle Project Management, Custom Programming, Systems Integration, QA/Beta Testing, Deployment


UX Consulting, AI Review, Front-End Design, Mobile-Friendly Design

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Novo Surgical’s mission is to pioneer the way industry professionals buy precision surgical instruments. The cornerstone of their approach is a feature rich web store offering customers a full suite of tools, including quote-building, robust product configuration, ordering and tracking all through an easy-to-use, online interface.

In order to meet these goals and keep operating costs down the site needed to utilize a best-of-breed ecommerce platform and integrate closely with their existing Sage 100 system. Utilizing the Magento ecommerce platform and In-Synch, Pixafy offered real-time integration across customers, sales, order-history, pricing and inventory.

Pixafy worked closely with Novo throughout out the project. The project included an analysis phase to define user interface guidelines, functional specifications, integration requirements and project timeline. The development included several customizations and third party extension to Magento as well as an initial import of over 30,000 products.

Novo Surgical Screenshots, Responsive

Project Benefits

• Real-time integration with Sage Sage 100 across customers, sales, order-history, pricing and inventory
• Custom Magento template tailored to the client’s branding and unique selling requirements of the industry.
• Industry specific registration, promotions, content and tracking.
• Customer can configure product across multiple parameters, updating the price and description accordingly.
• Intuitive and fast shopping using Ajax
• Cross reference search allowing customers to find Novo products with specification matching other brands
• Buying group based pricing and promotions

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